Dear testers,

I would like to give everyone that tests recipes for this latest book a house-trained flying unicorn, a never ending bowl of kale chips and the promise of finding true love.

You may have guessed already that’s pretty much impossible. But I want to offer you all something for your hard work and dedication. With that in mind I’ve devised a rewards scheme loosely based off a rather popular site that asks for money in exchange for, well, sometimes I’m not exactly sure what. But the difference here is that instead of money you’re (hopefully!) excited about lending me your cooking talents and kitchen time. In exchange for the amount of recipes tested and dash of writing I’m proud to offer the following.

One last thing: I’m accepting a lot of testers for this book, far more than what has been standard in past books. The distribution of printed materials will in the end depend on how many testers provide the minimum requirements and stick around toward the end. In general, in order for me to remember who accomplished what I’ll need to know who you are come when testing wraps up sometime in the spring of ‘12. I’ll post more about then when we’re closer to that.

If you test 5 recipes and write a review* you’ll receive:
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 10 recipes and write a review* you’ll receive:
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 15 recipes and write a review* you’ll receive:
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 20 recipes and write a review* you’ll receive:
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 30 recipes and write a review* you’ll receive:
-A printed copy of the book, whoo!
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 45 recipes and write a review* you’ll receive:
-A printed copy of the book signed by me, thanking you for your greatness in this difficult time of cooking a whole lot of stuff very quickly.
-A printed copy of the book, whoo! (the same one that I’m signing, not 2 books)
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 60 recipes and write a review* you’ll receive:
-I’ll draw something in the front into page of your book! It will be crazy and unique just like you!
-A printed copy of the book signed by me, thanking you for your greatness in this difficult time of cooking a whole lot of stuff very quickly.
-A printed copy of the book, whoo!
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 90 recipes and write a review* you’ll receive:
-A custom printed book marker for your personalized cookbook!
-I’ll draw something in the front into page of your book! It will be crazy and unique just like you!
-A printed copy of the book signed by me, thanking you for your greatness in this difficult time of cooking a whole lot of stuff very quickly.
-A printed copy of the book, whoo!
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 110 recipes and write a review* you’ll receive:
-A recipe in the book will be named after you! I’ll work some part of your story (how much you liked cooking a particular recipe, how it changed your life, got you laid, made your even more adorable if that’s possible) in the recipe intro.
-A custom printed book marker for your personalized IRL cookbook!
-I’ll draw something in the front into page of your book! It will be crazy and unique just like you!
-A printed copy of the book signed by me, thanking you for your greatness in this difficult time of cooking a whole lot of stuff very quickly.
-A printed copy of the book, whoo!
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 120 recipes and write a review* you’ll receive:
-You obviously have some kind of secret vegan cookbook agenda in mind for your future. That being said, I’ll give you a quote for your book.**
-A recipe in the book will be named after you! I’ll work some part of your story (how much you liked cooking a particular recipe, how it changed your life, got you laid, made your even more adorable if that’s possible) in the recipe intro.
-A custom printed book marker for your personalized IRL cookbook!
-I’ll draw something in the front into page of your book! It will be crazy and unique just like you!
-A printed copy of the book signed by me, thanking you for your greatness in this difficult time of cooking a whole lot of stuff very quickly.
-A printed copy of the book, whoo!
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test 130 recipes and write a review* you’ll receive:
-I’ll write a recipe for your eventual, earth-shattering vegan cookbook!
-You obviously have some kind of secret vegan cookbook agenda in mind for your future. That being said, I’ll give you a quote for your book.
-A recipe in the book will be named after you! I’ll work some part of your story (how much you liked cooking a particular recipe, how it changed your life, got you laid, made your even more adorable if that’s possible) in the recipe intro.
-A custom printed book marker for your personalized IRL cookbook!
-I’ll draw something in the front into page of your book! It will be crazy and unique just like you!
-A printed copy of the book signed by me, thanking you for your greatness in this difficult time of cooking a whole lot of stuff very quickly.
-A printed copy of the book, whoo!
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

If you test all the recipes and write a review* you’ll receive:
-Ok, fine. I’ll write the freakin’ forward to your vegan cookbook.
-I’ll write a recipe for your eventual, earth-shattering vegan cookbook!
-You obviously have some kind of secret vegan cookbook agenda in mind for your future. That being said, I’ll give you a quote for your book.
-A recipe in the book will be named after you! I’ll work some part of your story (how much you liked cooking a particular recipe, how it changed your life, got you laid, made your even more adorable if that’s possible) in the recipe intro.
-A custom printed book marker for your personalized IRL cookbook!
-I’ll draw something in the front into page of your book! It will be crazy and unique just like you!
-A printed copy of the book signed by me, thanking you for your greatness in this difficult time of cooking a whole lot of stuff very quickly.
-A printed copy of the book, whoo!
-A bonus exclusive recipe PDF ‘zine, featuring “lost” recipes, photos, and various ephemera from the book.
-Your blog (or whatever kind of web presence you have) will get a special mention in the printed book.
-Your blog (or whatever kind of web presence you have) will get a special mention on a future “thanks, testers rock” page on my site.
– A thank-you in the recipe tester “Thank You” portion of the book.

*review = At minimum, write 1 review on Amazon, Barnes & Nobles, or any favorite online book shop. Optionally, I would love it if you talked about the book on your Blog, Twitter, or Facebook. Be completely honest and mention that you tested the book. No spamming, viral marketing, or anything like that. Just tell the world what you think, no matter what it is!

**If writing a cookbook is the furthest thing on your mind, I’ll think up something else cool to send you.